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Unitron Expands Vivante Porfolio with New Products, Stride V-M and Stride V-SP
November 12, 2024 Unitron is thrilled to broaden the choices available with the official launch of two new Vivante™ styles, Stride™ V-M and Stride V-SP.

Expands Vivante Portfolio with the Introduction of Moxi V-312 and Stride V-PR to Bring More Choice to Customers and Patients
November 6, 2023 Today Unitron added Moxi V-312 and Stride V-PR to their Vivante platform. Moxi V-312 is their smallest RIC hearing instrument featuring direct connectivity and an innovative design. Stride V-PR is a rechargeable BTE hearing instrument offering direct connectivity, tap control and flexible fitting options. This expanded Vivante portfolio provides hearing care professionals with more ways to match patient preferences and lifestyles. Vivante hearing instruments offer newest features, plus Unitron’s suite of Experience Innovations for a personalized and freeing hearing experience.

Unitron's Moxi V-RS Joins the Vivante Platform and Offers a Fusion of Style and Function
August 15, 2023 Unitron announces the launch of Moxi V-RS, an innovative new rechargeable hearing product that combines style, aesthetics and functionality.

Unitron Launches Vivante, the Newest Platform Offering its Best Sound Performance Yet
May 2, 2023 Unitron is thrilled to announce the launch of Vivante, a platform designed to enhance listener experience through personalized hearing control.

Sonova Introduces SilentCloud™, a Medical App Enabling People to Actively Manage Their Tinnitus
February 7, 2023 Sonova Holding AG, a leading provider of hearing care solutions, announces today that its Audiological Care business has launched the SilentCloud™* medical app.

Delivering Customized Hearing Innovations Custom-Built With Wearers in Mind: Meet Insera, Unitron’s New ITE Hearing Aids on the Blu Platform.
October 3, 2022 Extending the Blu line of hearing aids, Unitron announces the official launch of its Insera™ ITE (In-the-ear) hearing aids, powered by Blu.

Designing Confidence at Every Stage of the Hearing Journey
October 13, 2021 Extending the Blu line of hearing devices, Unitron announces the official launch of its Stride™ Blu BTE (Behind-The-Ear) hearing aids.

Unitron Expands Access to Hearing Care and Launches “Unitron For You” to Assist Individuals Who Lack the Means To Obtain Hearing Aids
July 13, 2021 Unitron is collaborating with hearing care professionals to provide quality hearing care at minimal cost for hearing-impaired persons of limited means

Unitron Wins Prestigious Red Dot Award for Moxi Blu Rechargeable Hearing Aids
April 30, 2021 Unitron was recognized with the “Red Dot: Product Design 2021” award for our Moxi Blu Rechargeable hearing aids. This comes as great news and on the heels of Moxi™ Blu hearing aids ready to order/ship on May 4, 2021.

Unitron Announces The Blu Platform Powered by the Sonova PRISM™ Chip
April 8, 2021 Adapting to each hearing aid wearer’s unique experiences and lifestyle, Unitron introduces Blu, an innovative new platform designed to keep up with the complexity of everyday life.

Hear the World Foundation: CHF 3.95 Million for People in Need with Hearing Loss
May 20, 2020 In the 2019/20 fiscal year, the Swiss foundation supported 24 projects around the world – with a strong focus on on-site training.

Sandy Brandmeier assumes role of President of Sonova USA
April 4, 2019 Warrenville, USA, - April 4, 2019—Sonova Holding AG, the world’s leading provider of hearing solutions, today announced that Sandy Brandmeier has officially taken on the role of President of Hearing Instruments Wholesale for Sonova U

Peru: Over 31,000 Children Tested For Hearing Loss
November 27, 2018 Hear the World Foundation supports project for early detection.

Sonova Investor & Analyst Day 2018: Focus on Strategic Agenda and Latest Innovations
October 19, 2018 Stäfa (Switzerland), October 19, 2018 – Sonova Holding AG, the world’s leading provider of hearing solutions, today holds its annual Investor & Analyst Day. Senior management will provide an overview of the strateg

Sonova Films Win Cannes Accolades for Third Year in a Row
October 1, 2018 Sonova Holding AG is once again among the Cannes Corporate Media & TV Awards winners for the film, “Life without limitations – The story of Jason Brügger.”

Hear the World Foundation Helps Children in Need in Cape Town
August 27, 2018 For the past two years, the Swiss Hear the World Foundation has supported the project by funding the screening project, providing hearing aids and sending volunteer audiologists specially trained for working with children.

World Wide Hearing Receives Richard Seewald Award 18/19
August 22, 2018 The recipient of the 2018/19 Richard Seewald Award is the World Wide Hearing Foundation International (World Wide Hearing).

German Singer-Songwriter Helps Children in Need with Hearing Loss
July 12, 2018 The Hear the World Foundation has a new high-profile backer from Germany. The singer-songwriter Gregor Meyle is becoming a new ambassador for conscious hearing.

Sonova Shareholders Approve All Motions of the Board of Director
June 12, 2018 The shareholders of Sonova Holding AG approved all motions of the Board of Directors at the Annual General Shareholders’ Meeting (AGM)

Unitron U.S. Announces New Team Leader Roles
June 12, 2018 Unitron U.S. today announces a series of new team leader roles designed to reinforce the company’s position as the industry’s customer support leader. The new roles, effective immediately, come in the form of changes to current internal leadership positions.

Articles

Fall 2019-New Products on Discover Platform from Unitron
December 30, 2019 Kristina Petraitis, AuD, FAAA Unitron’s newest products offer hands-free, direct connectivity solutions that look great, fit great and sound great right from the start! In addition, we’ll introduce you to a unique feature coming soon, only from Unitron, that helps to increase patients’ hearing instrument acceptance while reducing follow up calls.

Spring 2019-New Platform and New Products from Unitron
July 1, 2019 Sarah Carls, AuD, CCC-A, Jan Storhaug, AuD, CCC-A, Bill Christman, AuD This course will focus on the technological advancements of Unitron’s newest platform. With our new technology and FLEX, traditional barriers to new technology are a thing of the past. Unitron’s newest products look great, fit great, and sound great right from the start! In addition, we are pleased to introduce Unitron’s newest RIC styles. Both styles share the award winning detail that Unitron is known for creating. Finally, we will introduce an improved first fit workflow and other new features in Unitron TrueFit fitting software to support the new platform.

Fall 2018: Super Power Made Super Easy
November 19, 2018 Bill Christman, AuD, Jan Storhaug, AuD, CCC-A, Sarah Carls, AuD, CCC-A Fitting Super Power hearing instruments is about to get super easy. With advanced technology optimized for patients with severe-to-profound hearing loss, you can provide all the positive benefits associated with switching to a new hearing instrument, plus a whole new level of freedom. This course will focus on the technological advancements of Unitron’s new super power BTE.

Spring 2018 - Introduction to New Product and Technology Innovations
May 14, 2018 Jan Storhaug, AuD, CCC-A, Bill Christman, AuD, Sarah Carls, AuD, CCC-A This course is focused on the technological advancements of Unitron’s Tempus™ platform and includes an introduction to new features in the Unitron TrueFit™ fitting software to support the Tempus platform.

Fall 2017 - Introduction to Tempus
October 23, 2017 Sarah Carls, AuD, CCC-A, Kristina Petraitis, AuD, FAAA, Bill Christman, AuD A review of the technological advancements of Unitron’s Tempus™ platform, new rechargeable solutions, and new features in Unitron TrueFit fitting software.

Introduction to the New Tempus Platform and the World's Smallest Rechargeable Solution
September 15, 2017 Sarah Carls, AuD, CCC-A, Bill Christman, AuD Review of the features and benefits of Unitron’s new Tempus™ hearing instrument platform.

Two New Innovations Designed to Improve the Patient Experience
September 6, 2016 Bill Christman, AuD First impressions are important, in both our personal and professional lives. We make all kinds of decisions daily based on our first impressions. When we meet people, dine at restaurants, visit a doctor, go to the bank -- we make judgements based on our initial interactions. At Unitron, we recognize the importance of first impressions and believe that it is relevant with respect to the patient hierarchy of needs (Figure 1). This represents the underlying philosophy that guides Unitron’s product and feature development.

Overcoming Barriers to Hearing Aid Adoption and In-Clinic Success with Flex:trial and Flex:upgrade
August 1, 2016 Steve Eagon, MA, Jason Mayer Low hearing aid penetration in the consumer marketplace remains a hot topic, and a great deal of energy is expended via surveys, think tanks and industry associations in search of a silver bullet solution. The general consensus is that the industry should focus on two areas to boost satisfaction levels and market penetration: Increase awareness of the issues created by untreated hearing loss and improve the quality of the amplified listening experience. Yet, despite increasingly advanced and attractive hearing devices, sophisticated online marketing strategies and industry awareness efforts, the average age of a first-time wearer remains where it has always been: in the late 60s to early 70s.

Helping Patients Find Their Stride
March 28, 2016 Bill Christman, AuD Unitron launched the North platform in Spring of 2015. We now have double the processing power and physical memory, which drives new, sophisticated features and a new approach to the automatic program. We have a 101 dB input dynamic range, which can handle a large range of all input levels cleanly. We first launched the Moxi receiver-in-the-canal (RIC) products on the North platform. These included the Moxi Kiss, the Moxi Fit and the Moxi Dura (Figure 1). These options provide a fit for people who may have dexterity issues or need various battery sizes for power.

Keys to In-Clinic Success: Introduction to Solution-Focused Interviewing
March 2, 2015 Brian Taylor, AuD In a recent article, the inverse relationship between marketing and trust was reviewed: The more money spent on marketing, the less likely customers are to trust you (Garfield & Levy, 2013). This is especially true in today's era...

Unitron Practice Development Series: How to Become a Pillar in Your Community - Knowledge Based Marketing Tactics
February 23, 2015 Brian Taylor, AuD  Editor’s Note: This text course is an edited transcript of a live webinar. Download supplemental course materials.Brian Taylor:  The title of my presentation today is How to Become a Pillar in Your Community: Knowledge-Based Marketin

In-Clinic Success: Using Trust to Create Advocates in a World of Skeptics
January 12, 2015 Brian Taylor, AuD IntroductionFor more than 30 years an audiologist’s success has been predicated on her technical ability. Match the appropriate type of technology to a patient’s hearing loss, lifestyle and budget, ballpark the compression parameters to o

Ideas into Action: Unbundling Services and Individualizing Patient Care
August 18, 2014 Brian Taylor, AuD  Editor’s Note: This text course is an edited transcript of a live seminar. Download supplemental course materials.BackgroundToday's course is a continuation of a series of courses and papers I have done.  Some of them are posted

The Five Key Drivers of Customer Intimacy in Hearing Care
February 17, 2014 Brian Taylor, AuD  Although we cannot be certain, it appears that we are in the midst of a sea change in the way audiologists and hearing instrument specialists deliver care to patients.  Not only do we live in a world where a reasonably good amplification s

Collaborative Corporate Initiatives that Drive Consumers to Audiology Care
March 18, 2013 Brian Taylor, AuD, David Smriga  Brian Taylor:  I would like to welcome everyone to a joint webinar between AuDNet and Unitron.  The title of our one-hour session is Collaborative Corporate Initiatives that Drive Consumers to Audiology Care.  What that title sig

Unitron Practice Development Series: Myths about the Hearing Aid Market
March 1, 2013 Amyn M. Amlani, PhD  Editor’s Note: This text course is an edited transcript of a live seminar.  Download supplemental course materials here (link to handout). I certainly appreciate the opportunity to speak.  The topic that we will be covering

Value-based Pricing Strategies: How to Signal Quality in Your Marketplace
February 25, 2013 Brian Taylor, AuD Verbal communication, along with opposable thumbs, separates humans from the rest of the animal kingdom. When communication is compromised due to the loss of hearing, which is a common problem associated with the aging process, individuals often seek

Unitron Professional Development Series: Fit to Optimize Audibility or Patient Preference? A Review of the Evidence
February 11, 2013 Brian Taylor, AuD  Unitron Professional Development Series: Fit to Optimize Audibility or Patient Preference? A Review of the Evidence Brian Taylor, Au.D., Director of Practice Development & Clinical Affairs, Unitron Greetings, everyone.  This is Br

Constructing a Hearing Aid Fitting Using the Latest Clinical Evidence
May 21, 2012 Brian Taylor, AuD This is a transcript of an AudiologyOnline live seminar. For the next hour, we will talk about constructing hearing aid fittings using clinical evidence. We will compare the construction of hearing aid selection & fitting to the construction process

Modernizing Your Practice in Uncertain Economic Times Part 1: Promotion, Arrival and the Reception Area
March 5, 2012 Brian Taylor, AuD In today's era of economic uncertainty, there are an abundance of challenges facing many hearing aid dispensing practices. Regardless of your particular business model, these challenges are likely to include keeping pace with new hearing aid technolo

Ask the Expert

How Does Unitron Create a Pleasant First Step Toward Amplification?
September 20, 2019 Sarah Carls, AuD, CCC-A, Jan Storhaug, AuD, CCC-A, Bill Christman, AuD How do we create a pleasant first step for our patients who are on the journey toward amplification?

Why is Unitron Passionate about the Hearing Healthcare Experience?
August 9, 2019 Sarah Carls, AuD, CCC-A, Jan Storhaug, AuD, CCC-A, Bill Christman, AuD Why is Unitron so passionate about the experience of hearing healthcare?

How Can I Encourage Patient Engagement with Unitron Moxi All?
July 9, 2018 Jan Storhaug, AuD, CCC-A, Bill Christman, AuD, Sarah Carls, AuD, CCC-A How can I encourage patient engagement with Unitron Moxi All?

Bluetooth Lingo: What is the Difference between Bluetooth and 2.4 GHz?
June 11, 2018 Jan Storhaug, AuD, CCC-A, Bill Christman, AuD, Sarah Carls, AuD, CCC-A How does Unitron Moxi All incorporate Bluetooth technology and 2.4 GHz for a hands-free solution? What is the difference between the two?

What are the Key Features of Unitron's North Hearing Instrument Platform?
June 8, 2015 Bruce Brown What are the key features of the new North hearing instrument platform from Unitron?

What is Unitron's Focus in Terms of New Technology Development?
September 29, 2014 Jan Metzdorff What can professionals expect to see coming from Unitron, in terms of technology development?

How can I Provide Hearing Aid Upgrades to my Patients after Purchase?
September 16, 2013 Rodney Schutt Is there an easy option to provide my patients with upgrades to their hearing instruments after purchase?

How Can I Fit More Patients on the First Appointment?
August 12, 2013 Rodney Schutt How can I get more patients fit with hearing aids on the first appointment and increase my conversion rates?

Getting Testimonials from Patients
April 30, 2012 Brian Taylor, AuD I would like to learn how to get testimonials from people. I haven't been successful in getting good ones. I've had patients tell me how much they appreciate our service, why they chose us over another location, etc. They agree to do the testimonial on camera, but they become stilted, can't find words and it's a disaster. Then they feel bad and I feel bad. What is a better way to approach this?

Testing the Frail, Elderly Patient
June 6, 2011 Brian Taylor, AuD I found the course Using Speech in Noise Tests to Make Better Hearing Aid Selection Decisions very helpful. I already use the QuickSIN in my practice and will add the ANL. I'm still trying to find quick easy tests for the frail elderly patient - it's very difficult to assess these patients with all the diagnostically necessary tests we need to do. Any help or advice is welcome!

Transcranial BICROS
May 29, 2006 Donald Hayes, PhD I have a patient who has tried a BICROS fitting in the past, but it was an unsatisfactory experience due to the cumbersome BTEs. The patient is willing to try another type of fitting. I am familiar with a TCROS (Transcranial CROS) fitting, which I know is theoretically for a dead ear with a normal ear, instead of a dead ear with a HI ear. However, is there any validity to fitting this patient with binaural CIC's under the same principal that a high power CIC in the dead ear will transfer to the better ear, which is also aided? He has a mild SNHL beginning at 3K in his better ear.

Headband Options for Bone Conduction Aids
February 20, 2006 Sheila Douglas I would like to enquire as to what is currently accepted as the most useful with soft headbands for bone conduction hearing aids? Is it best to buy a fabric headband, and attach the bone conduction aid with velcro? Are there any companies that provide such equipment? We are currently seeing a few children with difficulties with the hard headbands, either due to cosmetics reasons, or discomfort.

Probe Mic Measures with TM Perforation
March 21, 2005 Donald Hayes, PhD Could you please direct me to some information on probe microphone measurements, particularly in cases where the client has TM perforation.

Occlusion Effect
June 21, 2004 Donald Hayes, PhD I have a client who seems to have unusually severe occlusion problems. His low frequency thresholds at 250Hz, 500Hz and 1000Hz average 35dB in both ears. He has a severe high frequency loss in both ears. I have fitted him binaurally with BTEs and Hard Acrylic Skeleton moulds with 3mm vents which I have belled out still further. No matter what I do he complains of a humming of his own voice, particularly with sounds like ''ee'', ''mm'', but better with the more open vowels. He doesn't appear to be any better off with a monaural fitting. Any suggestions?

Interviews

Redefining the Way You Deliver Hearing Care with Unitron
November 8, 2021 Shannon Basham, AuD An interview with Senior Director of Audiology and Education at Sonova.

Amazing Experiences Come Out Of The Blu
June 28, 2021 Shannon Basham, AuD An interview with Senior Director of Audiology and Education at Sonova.

Rise of the Audiological Machines
October 28, 2019 Aaron Jones, AuD, MS Interview with Aaron Jones, AuD, MS, Sr. Director of Product Management and Practice Development.

Unitron's Patient-Centric Design Philosophy & the Creation of Moxi Now
November 1, 2016 Corey Banham Interview with Corey Banham, Design Manager, Unitron

Improved Insights Enable a Better Patient Experience
June 6, 2016 Donald Hayes, PhD, Chris McIntyre Interview with Don Hayes & Chris McIntyre, Unitron

Unitron Launches Stride Custom Products: High-Performance, Feature-Rich ITEs in a Smaller Package
January 4, 2016 Chue Yang Interview with Chue Yang, Director of Operations, Unitron US

Using Unitron Flex and Log It All in My Audiology Practice
November 23, 2015 Bill Diles Interview with Bill Diles, Kenwood Hearing Center

New Leadership and Strategic Direction for Unitron US
October 5, 2015 Mike Dittmann Interview with Mike Dittmann, Unitron

Unitron's In-clinic Focus Helps Practices Thrive in the Changing Marketplace
September 7, 2015 Steve Eagon Interview with Steve Eagon, Unitron

Unitron Focuses on the Patient Experience and Provider-Patient Relationship, with Solutions to Empower and Inform
April 13, 2015 Bruce Brown, Jason Mayer Interview with Bruce Brown and Jason Mayer, Unitron

Patient and Practice Growth Take Center Stage at Unitron
November 17, 2014 Jan Metzdorff Interview with Jan Metzdorff, Global President, Unitron

Unitron Celebrates 50 Years – A Look at its History and What’s Next
July 28, 2014 Jan Metzdorff Interview with Jan Metzdorff

New Products and Practice Development Opportunities from Unitron
April 14, 2014 Steve Savage, Jason Mayer Interview with Steve Savage and Jason Mayer

New Leadership at Unitron US!
October 21, 2013 Steve Savage, Jason Mayer Interview with Steve Savage and Jason Mayer, Unitron US

Interview with Unitron’s Global President and US President on the New Flex Business Solution
May 13, 2013 Jan Metzdorff, Rodney Schutt Topic: Unitron Flex™ Offers Proven Program for Device Trials and Upgrades

Interview with Jan Metzdorff, President, and Don Hayes, Ph.D., Director of Audiology, Unitron
May 21, 2012 Jan Metzdorff, Donald Hayes, PhD Topic: New Products and Vision for Unitron

Interview with Donald Hayes, Ph.D., Director of Audiology, Unitron
May 23, 2011 Donald Hayes, PhD Topic: Unitron Announces a New Generation: Era Platform, Quantum & Moxi Product Families and TrueFit Fitting Software

Interview with Michael Tease, President & CEO, Unitron
May 9, 2011 Michael Tease Topic: Meeting Customers' Needs

Interview with Eric Sumner, Vice President of Sales, Unitron US
January 17, 2011 Eric Sumner Topic: Unitron Updates and Advancements

Interview with Bill Christman, Product Manager, Unitron
September 20, 2010 Bill Christman, MA, CCC-A Topic: Tandem™ CROS/BiCROS system