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Widex SmartRic - February 2024

Widex Relaunches Widex Zen Therapy with a New Tinnitus Management App!

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HAUPPAUGE, NY – Widex launches the updated Widex Zen Therapy (WZT), an integrated program utilizing Widex patented ZEN technology. First introduced in 2012, WZT has become widely accepted as a comprehensive and professional way of managing tinnitus.

For years, Widex has helped people with tinnitus via the ZEN program available in most Widex hearing aids. The Widex Zen Therapy, a proven* and useful tinnitus relief program, now showcases the new Widex ZENTinnitus Management App! This app includes a wide range of relaxing and soothing sounds including relaxation and sleep exercises that clinicians can include as supplement to their WZT treatment plan.

Research shows over 50 million Americans experience some form of tinnitus.** Roughly 90% of tinnitus cases occur with an underlying hearing loss, and 16 million people seek medical attention.*** The WZT program is an excellent and proven tool for clinicians to tap into the 16 million Americans seeking help.

“With new advancements in Widex Zen Therapy, clinicians can help provide tinnitus relief and make a difference in more lives,” says Michael Tease, VP of Marketing. “By adding tinnitus treatment as part of their service offering, WZT can help grow their patient base and practice.”

In combination with Widex products, such as BEYOND made-for-iPhone technology, Widex Zen Therapy can help people suffering from tinnitus achieve relief.

Find out how you can become a Widex Zen Therapy provider by contacting your local Widex Sales Representative or call Customer Care at 1.800.221.0188. Widex USA offers live online WZT courses at AudiologyOnline, and one-on-one trainings are also being offered by Widex Sales Representatives. Visit www.widexpro.com to learn more about the Widex Zen Therapy program. You may also learn more about Widex on the Widex Partners Page on AudiologyOnline.

The Widex ZENTinnitus Management App is now available for free on App Store® and Google Play.

ABOUT WIDEX

Widex is a world leader in hearing aid technology and has been developing the world’s cleanest sounding hearing aids for 60 years. Widex products are sold in more than 100 countries around the world, and the company employs over 3,800 people worldwide.

*A Compilation of Widex Zen Therapy Evidence, by Ditte Balsev, M.A in Speech and Hearing Sciences Audiological Affairs Specialist, WidexPress, May 201, Issue no. 37
** https://www.ata.org/understanding-facts  
***https://hearinghealthfoundation.org/statistics  

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