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Unitron Hear Life - November 2023

Unitron Practice Development Workshops Emphasize the Importance of a Sales & Marketing Plan

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Unitron presents 2-day workshops on creating and executing an effective sales & marketing plan

Plymouth, MN. November 30, 2012 - Unitron is excited to announce two 2-day workshops for audiologists and hearing care practice owners on creating and executing an effective marketing plan customized to the unique aspects of today's competitive business environment. Although each event is devoted to sales and marketing, each offers different content.

The 2012 Unitron Business Accelerator workshops entitled, Audiology Marketing University: Having a Plan is the Silver Bullet, focuses on the latest knowledge and tools needed to grow a hearing care practice. It will be presented in Austin, TX on January 18-20.

Audiology Marketing University: Having a Plan is the Silver Bullet features business and marketing leaders sharing their experience and presenting proven step-by-step processes and techniques geared toward achieving measurable results.

Topics include: analyzing your individual demographic landscape;setting goals based on accurate data;creating a long-term marketing plan;and executing and fine tuning your marketing plan over time for maximum return on investment. Guest Speaker: Steve Van Poolen of kreativeMotive.

The 2012 Unitron Business Accelerator workshop entitled, Effective Communication with the New Consumer, focuses on how hearing care professionals must reinvent their role in order to keep up with the demands of the new consumer and ever-changing marketplace. It will be presented in San Jose, CA on January 25-27, 2012.

Effective Communication with the New Consumer features ideas and insights on how your practice can use social media and face-to-face communication to achieve greater results in today's experience-driven economy. Attendees will build a marketing plan that optimizes both traditional and new media. Guest speakers: Duff Reiter, Verve Marketing and Mark Goldstein, Impact Presentations Group.

Both workshops are offered for ABA Tier 1 credit (.9 CEUs). Space is limited. For more information including a detailed agenda, or to register for one of the workshops, please contact your Unitron Account Representative today at 800-888-8882.

For more information, please visit us on the web at unitron.com or the Unitron web channel on AudiologyOnline.
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