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Signia Xperience - September 2024

Siemens Welcomes New Members to Sales Team

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Company Announces Five New Sales Representatives

PISCATAWAY, N.J., November 2003 -
Siemens Hearing Instruments, Inc. announces five new sales representatives have joined the Siemens team. With nearly 50 years of combined industry experience, these sales representatives were selected to connect Siemens with Hearing Care Professionals across the United States, enabling the company to continue to provide its customers with world-class service.

Siemens new representatives are:

Craig Castelli, Inside Sales Representative, Illinois




Castelli's responsibilities include sales, coordination of local and regional marketing and advertising campaigns, customer support, and dedicated support of his sales team partner Jon Pomerantz, field representative. He brings to Siemens a fresh outlook as a recent graduate from Marquette University with a Bachelor of Science degree in international business and marketing.

Russell D. Gey, Inside Sales Representative, Oklahoma and Texas



Gey is responsible for new account generation and customer support. No stranger to Siemens, Gey brings with him more than 14 years experience from Siemens Business Services and Siemens Energy and Automation. Gey earned a bachelor's degree in business administration from the University of Georgia.

Greg Horn, Field Sales Representative, Oklahoma and Texas



Horn brings over 20 years of experience in the hearing industry, most recently managing regional clinic operations for Sonus. He worked with research and development teams and managed quality control, manufacturing, and retail operations for Hearing Health Group before being named chief operating officer in 1990. Horn holds a bachelor's of business administration degree in finance from the University of Texas-Arlington and is board certified in Hearing Instrument Sciences.

Lisa A. Perhacs, Inside Sales Representative, Pennsylvania




Siemens welcomes Lisa to their team as an inside sales representative for the northeast region. Responsibilities include the support and growth of business in Pennsylvania in addition to providing product information and overall assistance for the Hearing Care Professional. Prior to joining Siemens, Perhacs worked as an audiologist at another hearing instrument manufacturing company where she conducted research trials and assisted audiology and sales. Her vast background in customer service and sales makes her a very important asset to Siemens. Currently pursuing an AuD at Pennsylvania College of Optometry, Perhacs holds a Master of Arts in Audiology from The College of New Jersey.

Jaime L. Wigner, M.S., CCC-A, Inside Sales Representative, Government Services



Wigner is responsible for maintaining and generating business opportunities while providing product information to the VA and other government services agencies. Additionally, she formulates and evaluates the customers' needs and proposes business solutions. Prior to joining Siemens, Wigner worked as an audiologist at Old Westport ENT & Allergy in Kansas City, Missouri. She is a graduate of Central Missouri State University and holds a Masters of Science in Audiology.

About Siemens Hearing Instruments
Headquartered in Piscataway, New Jersey, Siemens Hearing Instruments, Inc.
designs, engineers and manufactures advanced digital, basic digital, digitally programmable, and advanced conventional hearing instruments in all custom (In-the-Canal, In-the-Ear, and Completely-in-the-Canal) and Behind-the-Ear (BTE) models. The Company also offers audiological software, and a wide array of assistive listening devices (ALDs) such as amplified phones, which help improve the quality of life of the hearing impaired. Visit www.siemens-hearing.com for more information.

The Company operates as a subsidiary of Siemens Medical Solutions of Siemens AG (NYSE: SI) with headquarters in Malvern, Pennsylvania and Erlangen, Germany, is one of the largest suppliers to the healthcare industry in the world. More information can be obtained by visiting www.usa.siemens.com/hearing.
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