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Siemens Welcomes New Members to Sales Team

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Company Announces Five New Sales Representatives

PISCATAWAY, N.J., April 29, 2004
- Siemens Hearing Instruments, Inc. appoints five new sales representatives to the Siemens team. With nearly 60 years of combined industry experience, these sales representatives have joined the Siemens team to connect Siemens with Hearing Care Professionals across the United States, enabling the company to continue to provide its customers with superior products and world-class service.
Siemens new representatives include:

Steven Biondi, BS, BS-HIS, Field Sales Representative, Upstate New York

Siemens welcomes Steven Biondi to their team as a field sales representative for upstate New York. Responsibilities include supporting all Hearing Care Professionals in that area. No stranger to the industry, Biondi has eighteen years experience in selling, serving, and dispensing hearing instruments. Before coming to Siemens, he owned and operated his own hearing center. A graduate of the University of Georgia, Biondi holds a Bachelor of Science degree in Science and is a Board Certified Hearing Instrument Specialist.

Dagmar Borcic, MS CCC-A, Field Sales Representative, Colorado, Kansas, Nebraska, North Dakota, South Dakota, and Wyoming

Dagmar Borcic is responsible for supporting and growing business by helping her clients attain their practice goals. Prior to joining Siemens, she was an audiologist who worked in both diagnostics and dispensing of hearing instruments. Borcic is a graduate of the University of New Mexico and holds a Master of Science in Audiology. She is currently enrolled in the AuD program at Arizona Health Services.

Michael Gricko, Sales Representative for Batteries and Impression Materials

Michael Gricko is responsible for assisting Hearing Care Professionals in the Western and Midwestern parts of the United States with purchasing Siemens batteries and Impression Materials. He provides direction and consultation in regards to Siemens various battery offerings and impression materials. Prior to joining Siemens, Gricko was a corporate account executive in computer sales and brings with him more than 10 years experience in the Communications industry. A graduate of Brookdale Community College in New Jersey, Gricko holds a degree in Communications.

John Hagan, Inside Sales Representative, Upstate New York

John Hagan is responsible for assisting Hearing Care Professionals in identifying the right solutions for their patients' needs. Other responsibilities include assisting customers in their daily functions and helping make their business successful. Hagan brings 12 years of experience in sales and sales management in Human Resources Consulting and Psychometrics. Prior to joining Siemens, Hagan was the Director of Business Development at Caliper Corporation.

Maribelle Holguin, Inside Sales Representative, Montana, Washington, Oregon, and Idaho

Siemens welcomes Maribelle Holquin to its team as an inside sales representative for the Western region. Responsibilities include helping customers attain their practice goals with an excellent product and marketing plan. No stranger to Siemens, Holguin worked in the Customer Service Department for five years and held the position of Customer Service Supervisor for the past three years. Prior to joining Siemens, she spent 10 years in the medical industry and one year at a private hearing instrument practice in California.

About Siemens Hearing Instruments

Headquartered in Piscataway, New Jersey, Siemens Hearing Instruments designs, engineers and manufactures a variety of digital hearing solutions in all styles from the Micro-CIC (Completely-in-the-Canal) to a super power BTE (Behind-the-Ear). The Company also offers audiologic software and assistive listening devices (ALDs) such as amplified telephones. Visit www.usa.siemens.com/hearing for more information.

Siemens Medical Solutions of Siemens AG (NYSE: SI) with headquarters in Malvern, Pennsylvania and Erlangen, Germany, is one of the largest suppliers to the healthcare industry in the world. The company is known for bringing together innovative medical technologies, healthcare information systems, management consulting, and support services, to help customers achieve tangible, sustainable, clinical and financial outcomes. Employing approximately 31,000 people worldwide and operating in more than 120 countries, Siemens Medical Solutions reported sales of 7.4 billion EUR, orders of 7.8 billion EUR and group profit of 1.1 billion EUR for fiscal 2003. More information can be found at www.usa.siemens.com/medical-pressroom.
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