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Signia Xperience - September 2024

Siemens Announces New Posts for Executives

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Pictured from left to right: David Sawyer, Pam Burton, Cynthia Groetsch, Bill Lesiecki, and Tom Powers.

Paul Erickson, President of Siemens Hearing Instruments, Inc., announces new posts for five Siemens executives. David Sawyer, formerly International Custom Product Development Manager, will assume the role of Director of Marketing. Reporting to Sawyer will be Pam Burton, M.A., CCC-A, Director of Product Management, Cynthia Groetsch, Director of Marketing Communications, and Bill Lesiecki, M.A., CCC-A, Director of Diagnostic Systems and Software.

Burton previously held the post of Director of Educational Services and has extensive experience in marketing, customer training and customer service.

Groetsch has over 20 years experience with Siemens in health care product management and communications, the last 10 years with Siemens Hearing Instruments.

Lesiecki most recently served as Manager of Audiological Products and BTEs. He will assume management of the company's technical support group and focus on software development.

Erickson also announced Thomas A. Powers, Ph.D., will expand his current position of Director of Audiology to include Strategic Development and continue to head Siemens continuing education program for hearing health care professionals.

Click here to visit the Siemens Hearing Instruments website.
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