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Oticon Intent - April 2024

Oticon Women in Audiology Explores the Unique Strengths and Opportunities of Women in Hearing Healthcare

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Somerset, NJ August 2 - The third Women in Audiology (WIA™) conference, sponsored by Oticon, Inc., was held in Los Angeles on July 22-24. More than 150 women in hearing healthcare attended the national conference which featured a series of educational sessions led by outstanding women in audiology, humanitarianism and professional/personal development including keynote speaker Leeza Gibbons, Emmy award-winning television and radio personality, social entrepreneur and recently named AARP Ambassador of Care.

"The Women in Audiology conference provides a unique opportunity for participants to connect with and learn from women who are truly 'trail blazers' in advancing the care and support of people with hearing loss," stated Rasmus Borsting, Executive Director of Oticon, Inc. "This weekend's conference is just one example of Oticon's commitment to developing relevant, practical business support that will empower our professional partners to meet the high expectations of today's aging population."

Keynote speaker Leeza Gibbons spoke to conference participants about the benefits of becoming "women of strength" not only for professional and personal growth but also to inspire the people and patients that they interact with on a daily basis. Kristin English, PhD, Associate Professor, University of Akron/NOACS, discussed women's natural relationship building skills that can enhance patient interaction and empower patients to better understand, remember and use information to improve their listening ability.

Jackie Clark, PhD, Clinical Associate Professor, UT Dallas' School of Brain & Behavior Sciences - live via satellite from Malawi, South Africa nd Christine Yoshinaga-Itano, PhD, Professor of Audiology, Institute of Cognitive Science, Center for Neurosciences at the University of Colorado, Boulder, discussed the importance of finding ways to extend advances in hearing care and hearing technology to underserved communities around the world.

Conference attendees also joined in a unique bowling for charity event on Saturday evening that benefited "Dress for Success," a charitable group that promotes the economic independence of disadvantaged women. Oticon made a donation for each pink bowling bowl knocked down during the event - for a total donation of $3000 to the women's charity.

For more information on Oticon, Inc. visit oticonusa.com or the Oticon web channel on AudiologyOnline.



Women of Strength - Oticon's third Women in Audiology (WIA™) conference enabled more than 150 practitioners from across the country to connect with and learn from women who are trail blazers in advancing the care and support of people with hearing loss. Featured speakers (l-r) included: Oticon VP of Marketing Sheena Oliver, AuD;keynote speaker and award-winning television and radio personality Leeza Gibbons;Marcia Bloemendaal of Bloemendaal Capital Strategies;Christine Yoshinaga-Itano, PhD of the Cognitive Science, Center for Neurosciences at the University of Colorado, Boulder;Kris English, PhD of the University of Akron/NOACS and Oticon Manager of Distance Education Kelly Austin, AuD. Not pictured: Jackie L. Clark, PhD of UT Dallas' School of Brain & Behavior Sciences.
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