SOMERSET, NJ - Leading hearing aid manufacturer Oticon, Inc. today introduced a new line of fully digital hearing instruments called Atlas that will enable hearing care professionals to meet the needs of a broader user base. Developed in response to growing demand for advanced digital solutions, the new instruments are designed to deliver client satisfaction at a significantly lower cost.
"Atlas is a digital solution that combines the right features, price and sound quality to match the needs of mainstream clients," stated Mikael Worning, president of Oticon, Inc. "Oticon's solid track record in digital advances and the knowledge we've acquired working with our hearing care partners have enabled us to offer 100% digital hearing instruments that deliver the quality, consistency and performance people have come to expect from Oticon, at a price that will open the world of digital hearing to more clients than ever before."
The fully digital Atlas line incorporates a comprehensive set of advanced features that can be customized to address each individual's unique hearing loss and listening environments. In addition to multi-channel processing, comfortable sound quality and superior fitting flexibility, Atlas provides options such as volume control, programmable telecoil and directional microphones.
Atlas offers digital features designed to deliver quick client acceptance and ensure a good user experience. Dependable, fully automatic and non-linear, Atlas proves clear and comfortable digital sound and a compression scheme for comfortable, everyday use. An integrated on/off switch and easy-to-operate push button provide easy-to-handle, worry-free solutions for users.
Atlas can be fitted using Oticon's easy-to-learn and operate Genie fitting platform or the flexible EasyFit handheld programmer. The integrated Adaptation Manager ensures quick user acceptance without compromising long-term benefits and the fully Automatic Feedback Manager effectively eliminates feedback. Atlas features two channels, four frequency bands and the two most popular rationales, NAL-NL and DSL-i/o, for excellent fitting flexibility.
Atlas is available in a full range of sizes from tiny CICs to slim and light BTEs and delivers superior battery performance. The smallest CICs perform for a minimum of 80 hours and the larger styles perform over 240 hours.
A pioneer in digital technology, Oticon introduced the first ear-level fully digital hearing instrument in 1995. To meet customer demand for dependable quality instruments, accuracy and fast turn around time, the company recently opened a new Custom Lab that operates 16 hours per day. Two shifts of skilled technicians and an independently certified quality assurance system are geared to delivering quality products in a wide variety of sizes and styles, customized to each practitioner's specifications.
For more information about Atlas and Oticon, Inc., log on to www.atlas.oticonus.com.
For more information on Oticon click here.
