March 2009 - Copenhagen, Denmark - Oticon A/S has named Ole Asboe Jørgensen as Vice President of Marketing. In his new position, Jørgensen will use his extensive experience in marketing and sales to oversee and strengthen Oticon's global strategic and operational marketing efforts.Before joining Oticon, Jørgensen spent eight years as senior partner in Kunde & Co. a leading Danish marketing consultancy/advertising agency, working with a number of international companies' on comprehensive business-to-business and business-to-consumer campaigns.
Jørgensen also served as Vice President for international marketing and sales at Radiometer Medical A/S. During his tenure with Radiometer, Jørgensen also held the position of Business Manager with responsibility for all medical sales, services and marketing of the medical business unit of Radiometer GmbH in Germany.
"Ole's broad background in marketing and advertising combined with his insights into the dynamics and structure of international sales makes him a valuable addition to the Oticon management team and asset to our sales and marketing teams around the world," states Søren Nielsen, President of Oticon A/S.
Jørgensen holds a M.Sc. in Business Administration from Aarhus University, Denmark.
For more information about Oticon, visit https://www.oticonusa.com or the Oticon web channel on Audiology Online.
