A team of Oticon employees showed their support for breast cancer awareness by joining more than 20,000 other New Jersey residents in the Susan G. Komen Race for the Cure held at Six Flags amusement park in Jackson, New Jersey. This is the sixth time Oticon employees have walked as a group in Race for the Cure events during October, National Breast Cancer Awareness Month. It is also the sixth year that Oticon has launched the Pink with a Purpose Campaign during September and October in support of breast cancer research. This year, Oticon, Inc. will donate a portion of the proceeds from the sale of the special edition Alta Think Pink and the entire Alta family to the National Breast Cancer Coalition. The Oticon Pink with a Purpose campaign benefits significantly from the grassroots support of hearing care practitioners nationwide who welcome the opportunity the campaign provides to engage and educate consumers in their local markets. Oticon also recently staged a special Think Pink day at the company’s headquarters in Somerset where medical staff from the Robert Wood Johnson Hospital provided breast health and wellness advice. “We are proud to support a worthy cause that resonates not only with the entire Oticon family but also with our professional partners and their patients,” said Nancy Palmere, Senior Marketing Manager, who organized the team walk and company-wide wellness event.
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