Jørgen Jensen is the new CEO of hearing aid company Widex A/S and is responsible for the implementation of an ambitious new strategy for the global company.
”Today, Widex is a global hearing aid company with 43 sales companies all over the world, a turnover of over 3 billion Danish Kroner and 3,800 employees. In the last 10 years, the company has grown by 10% each year. We have the best products on the market, a long tradition of quality and are second to none in audiology. That development should not just continue, it should be strengthened. That makes Jørgen Jensen the right man to lead Widex,” says Jan Tøpholm, co-owner and current CEO of Widex.
In the last two years, Widex has worked with an ambitious strategy which will take the company from strength to strength and into a secure future.
“We are proud of the position Widex has achieved and now our strategy will become a reality. Significant sums and human resources have been invested in the comprehensive strategy and globalisation project. It is a plan which will secure the company the strongest possible platform for growth and positive earnings in a global market which continually offers tougher competition. A natural step in that regard has been to add new energy to the company’s leadership. By appointing Jørgen Jensen as CEO, this is ensured,” says Jan Tøpholm.
Strong competences
Jørgen Jensen comes to Widex from a position as president and CEO of Nilfisk-Advance. At Nilfisk-Advance, he has been responsible for business development, global supply chain and the development of cleaning machines for 15 years. For the past eight years, he has held the position of president and CEO. Jørgen Jensen is 45 years old, M. Sc. Economic and has previously worked for McKinsey & Co.
For the past 10 years at Nilfisk-Advance, he has been responsible for fundamentally changing the company through the reorganisation of processes, the movement of production and by developing sales companies. Nilfisk-Advance has grown steadily under Jørgen Jensen’s leadership as well as doubling their profits to a level at the top of the industry.
“Jørgen Jensen has worked with sales and marketing globally and managed the strategic development of an international group. It is this experience and expertise which will contribute to ensuring the necessary focus and speed of readjustment needed for the further development of Widex. We are looking forward to getting him on board,” says Jan Tøpholm.
The owners will continue on the board
To ensure that Jørgen Jensen has the necessary room and freedom to manage the company, the present management will leave their positions when Jørgen Jensen takes over. Jan Tøpholm will devote himself fully to the position as chairman of the board, while the other owners, Søren and Anders Westermann, also will concentrate on their work on the board of Widex and other duties of a more vocational nature.
Aside from the owners, the board also consists of experienced figures such as the renowned Danish businessmen Lars Frederiksen and Ulrik Bülow. There will therefore be a solid combination of industry experience and operational and financial experience represented on the board. Jan Tøpholm’s two sons, Richard and Julian, will continue in their operative positions at Widex and on the board.
Ambitions for the future
Widex is known for its advanced technology and for its leading position in the market. It is the company’s goal to develop this position in the coming year. This will happen through continually focusing on developing new and groundbreaking products which ensure optimal comfort as well as giving the consumer the best audiological features.
At the same time, Widex will strengthen its profits through harnessing and strengthening its global strength. The result of this approach will bring Widex on par with the best performing companies in the hearing aid market. This will happen at the same time as the development of the organisation continues and global sales increase.
For more information about Widex, visit www.widexpro.com or the Widex Expo Page on AudiologyOnline.
