NEW YORK, March 16, 2016 -- Grandparents.com (OTCQB: GPCM), its American Grandparents Association (AGA ) benefits organization, and global leader in hearing health care, Beltone Hearing Care Corporation, join forces on an innovative campaign that funds complimentary AGA memberships, offers free hearing evaluations and significant hearing aid discounts.
According to Grandparents.com COO Lee Lazarus, "One out of every three people is affected by hearing loss once they turn 65, and we're thrilled to work with such an innovative, exceptional partner. Beltone's management sees the value AGA brings through its benefits and its focus on grandparents, boomers and seniors. Together we will help more people not only hear better, but lead better lives through our alliance."
Premium $15.00 AGA premium memberships—saving members more than a $1,000 per year, with up to 50% off national and local retail, restaurants, entertainment, electronics, movie tickets and sporting events—will be provided "Compliments of Beltone" for consumers who get a free hearing test at participating Beltone locations. In addition, Beltone will deliver an $800 discount on the purchase of a new hearing aid system for all AGA members.
Beltone National Alliances Manager John Laftidis said, "The AGA is a wonderful partner targeting the country's 72 million grandparents—many of whom are our existing and potential Beltone customers. We see the synergy and value for consumers and hope to grow through our exclusive relationship with the AGA." The program is national in scope at participating Beltone locations, with specific, special promotions in select regional markets.
About Grandparents.com, Inc.
Grandparents.com, Inc. (OTCQB: GPCM) is a digital media company that focuses on services for America's 72 million grandparents and their families, by providing information on topics that matter most to this demographic – health & wellness, money, family, travel and more. Through its membership association, The American Grandparents Association, Grandparents.com offers members access to special benefits including discounts and rebates on products, services, and certain insurance products. With approximately 2 million registered users, the American Grandparents Association and its content site, Grandparents.com, is a leading resource for people 50+. Visit www.americangrandparentsassociation.com or www.grandparents.com
About Beltone
Founded in 1940, Chicago-based Beltone is a global leader in hearing health care. One of the largest manufacturers of hearing instruments, Beltone products are sold in the United States, Canada and over 50 countries worldwide. In addition to providing outstanding service and support for our U.S. hearing care network, operating in over 1,500 offices in North America, Beltone remains the most trusted brand for quality products and care among its patients and adults aged 50 and older. Learn more about Beltone at www.beltone.com or on the Beltone Expo Page on AudiologyOnline.
