In a survey conducted this month among hearing aid wearers, respondents indicated durability, performance, ease-of-use, and waterproof/water resistance to be among the most important hearing aid features.
“Consumers want hearing aids as technologically advanced on the outside as they are on the inside,” said Scott Davis, CEO, Siemens Hearing Instruments. “We’re proud to meet both these market demands by combining our most powerful microprocessor chip yet with a full line of water-resistant IP67-rated hearing aids and the only IP68-rated waterproof hearing aid available.”
Conducted in June 2013, survey respondents included 380 hearing aid wearers with various degrees of hearing loss.
- 78% said durability is important
- 79% stated the performance of their hearing aid in various listening situations was important
- 71% rated water resistance and 53% cited waterproof as important qualities
- 74% reported that ease-of-use was important
The Siemens Healthcare Sector is one of the world's largest suppliers to the healthcare industry and a trendsetter in medical imaging, laboratory diagnostics, medical information technology and hearing aids. Siemens offers its customers products and solutions for the entire range of patient care from a single source – from prevention and early detection to diagnosis, and on to treatment and aftercare. By optimizing clinical workflows for the most common diseases, Siemens also makes healthcare faster, better and more cost-effective. Siemens Healthcare employs some 51,000 employees worldwide and operates around the world. In fiscal year 2012 (to September 30), the Sector posted revenue of 13.6 billion euros and profit of 1.8 billion euros. For further information please visit: www.siemens.com/healthcare.
