Before we get into our topic today, we’ll have a short quiz. What do these audiology acronyms have in common? AFAFF, APHAB, CONTOUR, CST, DOSO, ECHO, IOI-HA, MSU, PHAB, PHAP, RSIN, SADL, SIR, WICIT, VIOLA.
Hearing Aid Provision and the Challenge of Change
If you guessed "Dr. Robyn Cox", you would be right! Dr. Cox is our guest author on this month's 20Q, discussing disruptive innovations and how audiologists need to change their focus in order to adapt and thrive.
Spoiler alert! Her suggestions don’t include trying to compete on price with the VA and retailers who are ordering thousands of hearing aids a year. Whether you agree with Dr. Cox’s approach or have other ideas, this article will most definitely provoke conversation and critical thinking about important topics that all audiologists today need to consider as we move into the future. It is a timely piece that's offered for 2 hours of continuing education, and has a 5 out of 5 star rating by readers.
ANSD Update, Ear-Drug Delivery Systems, and New Research into the Cochlea
I’m excited about our live webinar schedule this month as it’s a great blend of practical info, current research, and futuristic, cutting-edge innovation that has the potential to change the hearing loss world as we know it. Thanks to our prestigious partners - Vanderbilt University, American Auditory Society, and the Stanford Initiative to Cure Hearing Loss - for bringing this world class content to AudiologyOnline.
New Products
Every company in our industry launched new products this month, and I was excited to see many new programs providing marketing and business support as well. The most efficient way to get up to speed is to browse the AudiologyExpo on AudiologyOnline. You can click on each company to read their latest news and interviews, view videos, and register for training and education - all free!
As always, thank you for reading and for your support. Hope you are thawing out and enjoying warmer temps as spring gets underway!
Cheers,
Carolyn
