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Sennheiser Solutions - November 2024

Enhance your practice with off-the-shelf hearing solutions

Jessica Dancis, MA

December 23, 2024
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Interview with Sennheiser's Jessica Dancis about how off-the-shelf hearing solutions, like Sennheiser’s OTC aids, offer accessible options for mild to moderate hearing loss, enhancing patient care and practice growth.

 

Why should hearing care professionals consider offering off-the-shelf hearing solutions?
 

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Jessica Dancis: These options cater to individuals who may not require or be ready for prescription aids, addressing emotional and financial barriers while providing immediate access to hearing assistance. By incorporating these alternatives, professionals can better meet diverse patient needs, empower individuals with varying degrees of hearing loss, and foster a more inclusive environment that promotes improved quality of life and social engagement.

How can off-the-shelf solutions benefit patients with mild hearing loss?

Jessica Dancis: For patients with mild hearing loss, traditional hearing aids may feel unnecessary or too costly. Off-the-shelf solutions, like “hearing readers,” offer a practical, approachable alternative. They deliver enough amplification for common communication challenges without the full-time, emotional, and financial investment of a prescription device. This can increase patient adoption, provide meaningful support for their hearing needs, and potentially lead to future prescription hearing aid sales as their needs evolve.

What business opportunities do off-the-shelf hearing solutions provide?

Jessica Dancis: Off-the-shelf hearing solutions create a new revenue stream and help close the gap for patients who are tested but not yet ready for prescription aids. They also drive revenue for associated services like diagnostic testing, service fees, and follow-up care, further enhancing financial growth and patient loyalty.

Why should I care about offering off-the-shelf solutions if I don't have many patients asking for them?

Jessica Dancis: By marketing your expertise, you’ll attract new patients, expand your base, and gain referrals from satisfied customers. It’s a chance to grow your practice, enhance patient care, and stay competitive.

Tell me about Sennheiser’s OTC hearing aids.

Jessica Dancis: Sennheiser All-Day Clear are 510 cleared as self-fitting OTC hearing aids. All-Day Clear comes in two sleek and stylish RIC options, with an out-of-the-box fit for various ear shapes and sizes.  Designed for all-day wear and powered by Sonova technology with MFA Wireless connectivity, All-Day Clear are unique Sennheiser solution and delivers exceptional hearing performance. The hearing aids are self-fitting and ready-to-wear, and empower hearing care professionals (HCP) with an array of options that enable them to customize the hearing aids for their patients.

Are there any off-the-shelf solutions for patients with moderate to severe hearing loss? 

Jessica Dancis: The Sennheiser Set 880 TV Listener offers a powerful, user-friendly solution for patients who need enhanced amplification while watching TV. It provides crystal-clear sound and is an easy choice for those seeking a TV listening option without their hearing aids—whether for late-night viewing, challenges with hearing aid management, or are primarily focused on improving TV sound quality.

What types of off-the-shelf solutions should a practice consider offering?

Jessica Dancis: Practices should focus on OTC hearing aids and situational solutions for the TV, as these address the most common needs among patients. OTC hearing aids provide essential amplification for those with perceived mild-moderate hearing loss, while situational devices like TV streamers are ideal for specific listening challenges.

What is the risk of not serving OTC hearing aid and enhanced hearing patients?

Jessica Dancis: By not offering OTC hearing aids and enhanced hearing solutions, you risk losing patients who seek affordable and convenient options to competitors. These patients may leave your practice without any amplification or turn to inappropriate or poor-quality products that fail to meet their needs. This not only impacts their satisfaction but also limits your practice’s growth, retention, and ability to stay competitive in the evolving hearing care market.

How does the Sennheiser Hearing portfolio support the integration of off-the-shelf solutions?

Jessica Dancis: The Sennheiser Hearing portfolio offers high-quality off-the-shelf hearing solutions designed to meet situational and all-day listening needs. Powered by advanced Sonova technology, these solutions enhance accessibility to hearing assistance for a broader audience. This approach not only addresses immediate amplification needs but also lays the groundwork for future prescription hearing aid sales. With the Sennheiser Hearing products come essential tools and marketing support to help you establish your practice as a comprehensive hearing care provider, ultimately enhancing the quality of life for more consumers.

Contact Sennheiser Hearing Support, your dedicated HCP and consumer team, at SHSUS@sennheiser-hearing.com or 1-866-435-5646 to learn more.

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jessica dancis

Jessica Dancis, MA

Jessica Dancis is a Senior Marketing Manager at Sonova. She manages the Sennheiser Hearing portfolio, an innovative line up of early entry devices. Jessica is an experienced clinical audiologist. She has more than 17 years of experience in various roles at Sonova, including her previous role as National Key Account Manager. Jessica is passionate about audiology and a fervent proponent of HCPs. She enjoys making a difference in the life of people by giving them access to technology that allows them to hear the world.  



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