Digital Tools Prospective Patients Use to Find You
Course: #36231Level: Intermediate 0.5 Hours 56 Reviews
In today’s digital world, prospective patients are now active partners in their medical journeys. They are using digital tools like search engines, mobile phones, and educational video to find clinics and research the care they are looking for. Learn how to embrace and utilize these tools in order to have the highest chance of being discovered online and attracting new patients.
This course is part of the 2021 Industry Innovations Summit on AudiologyOnline.
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Learning Outcomes
- After this course, participants will be able to identify strategies to improve their SEO to reach more hearing impaired indviduals.
- After this course, participants will be able to identify strategies to attract hearing healthcare patients via their mobile phones.
- After this course, participants will be able to identify strategies to use video to attract and engage with more hearing healthcare patients.
Course created on March 26, 2021
Agenda
| 0-5 Minutes | Introduction |
| 5-10 Minutes | SEO, what is it and how can it be improved |
| 10-15 Minutes | How to use Mobile phones to reach more hearing impaired individuals |
| 15-25 Minutes | Use of Video in today's healthcare practice |
| 25-30 Minutes | QA and Summary |
Reviews
56 ReviewsPresented By
Randy Baldwin
Randy Baldwin is the Vice President of Marketing for CareCredit, a Synchrony Solution. As a marketing and product management executive with over 25 years of experience, Randy currently oversees provider engagement with several specialized healthcare industries including hearing care, dental, optometry, ophthalmology, cosmetic, dermatology and med spa. He and his team are responsible for educating professionals on how to maximize the benefits of patient financing for both their patients and their practice.
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Sponsor Disclosure: This Course is presented by CareCredit in partnership with AudiologyOnline.
Content Disclosure: This learning event focuses on CareCredit products and services and will not include info on other products or services.
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American Academy of Audiology
AudiologyOnline is approved by the American Academy of Audiology to offer Academy CEUs for this activity. The program is worth a maximum of 0.05 AAA CEUs. Academy approval of this continuing education activity is based on course content only and does not imply endorsement of course content, specific products, or clinical procedure, or adherence of the event to the Academy's Code of Ethics. Any views that are presented are those of the presenter/CE Provider and not necessarily of the American Academy of Audiology.
Australian College of Audiology
AudiologyOnline courses are approved for Continuing Education Points by the Australian College of Audiology. Automatic ACAud Approval Number 20000. This course is offered for .5 CEP.
Association of Hearing Instrument Practitioners of Ontario
The Association of Hearing Instrument Practitioners of Ontario (AHIP) represents and guide its members in their practice which include, the testing and selecting, fitting and dispensing hearing instruments and associated devices in the best interest of the hard of hearing of Ontario. Audiology Online is an approved provider of approved educational activities for AHIP Members. One hour of coursework equals 1 Continuing Education Unit (CEU).
British Academy of Audiology
This course has been accredited with 0.5 CPD point/s by the British Academy of Audiology.
Canadian Academy of Audiology
The Canadian Academy of Audiology (CAA) supports and assists its members in the attainment of continuing education towards an individual professional development plan as required by their Provincial Regulatory Colleges and Provincial Associations. Audiology Online is an approved provider of educational activities for CAA members. Each hour of activity may be counted as one Continuous Learning Activity Credit (or equivalent) as allowed by the applicable regulatory college or association.
International Association for Continuing Education and Training
continued, LLC, DBA AudiologyOnline, is accredited by the International Association for Continuing Education and Training (IACET). continued complies with the ANSI/IACET Standard, which is recognized internationally as a standard of excellence in instructional practices. As a result of this accreditation, continued is authorized to issue the IACET CEU. continued, LLC, is authorized by IACET to offer 0.1 CEUs for this program.
International Hearing Society
This program is approved by the International Hearing Society and its educational committee, the International Institute for Hearing Instruments Studies. To learn more about earning IHS CE Credit, click here.
Kansas Department for Aging and Disability Services
Kansas Department of Health and Environment: Approved for 0.5 continuing education clock hours for Kansas licensed Audiologists by the Kansas Department for Aging and Disability Services. Long-Term Sponsorship number LTS-S0035.
New Zealand Audiological Society
This course is offered for 1.0 Continuing Education points through the New Zealand Audiological Society.
Speech-Language & Audiology Canada
Clinically certified members of Speech-Language & Audiology Canada (SAC) can accumulate continuing education equivalents (CEEs) for their participation with AudiologyOnline. One hour of coursework equals 1 CEE. All SAC members are encouraged to participate in on-going education.